Great Festival of Creativity Shanghai Day 1 - MONDAY 2nd MARCH 2015

Day One - The revolution in technology continues apace. Day One explores the new face of entrepreneurialism, new markets, new networks and the underlying values and qualities businesses need - creativity, imagination, re-invention - to face new and future business landscapes.



09:00 - 09:45

As the fastest growing economy in the world, the impact of China’s power is not to be underestimated. Meanwhile, as a nation with a strong ongoing heritage of innovation and invention, the UK has become world renowned for its creativity and aptitude for invention, abilities that have allowed it to keep ahead in a competitive global environment.

What are the business challenges and opportunities facing these two nations? Where are their commonalities, and how will creativity and collaboration shape their joint futures? Opening the GREAT Festival, this session will both welcome delegates and set the stage for three days of insight and discussion. Click here to book this session



09:45 - 10:30

A creative business is a successful business. When the world is your competition you can’t afford to be ordinary. It’s creativity that matters, creativity that makes you stand out, creativity that makes you extraordinary.

Designing products is only part of that picture: creativity also means generating new ideas. This is what inspires your customers, drives advocacy, develops loyalty, and sustains values. Doing more for less, doing more with less, doing old things better, doing new things first - learn from the most creative commercial practitioners to gain the competitive advantage. Click here to book session


SOCIAL IMPACT INVESTMENT: how to invest wisely and do good at the same time

10:00 - 10:45







10:15 - 11:15





The View From Here

11:00 - 12:00






On demand and on the go: The future of Digital Television

11:00 - 12:30







11:30 - 12:30




上海时光: 1900-1946

12:15 - 12:35

Travel back in time to see the bustling city of cosmopolitan Shanghai as it was at the turn of the 20th Century through this unique collection of extraordinary travelogues and home movies. Found in the British Film Institute National Archive, most of these films have not been seen for over 75 years and this will be the first time they have ever been shown in China.

Head curator of the archive, Robin Baker, will present highlights from this newly digitised collection of early films of China made by British filmmakers in the 1920s and 30s. Click here to book session


汇丰银行: 思想交流 - 塑造全球商业的思维

13:30 - 14:30

The Ideas Exchange is exactly that: a venue for interaction, debate, and education, with influential players from the world of business.

Through conversation and questions, two high-profile business leaders will reveal their personal experiences and share valuable commercial insights into the challenges they have overcome. Looking to the future, they’ll share the ambitions they have for their organisations, and explain what creativity means to them and their brands, and why it matters. Click here to book session



13:30 - 14:30

Since Thomas Heatherwick founded his studio twenty years ago it has grown into a globally renowned design office with a team of over 160 people working on projects all around the world, and has won multiple awards for its work in architecture - including the UK Pavilion for the Shanghai World Expo - urban infrastructure, sculpture, and strategic thinking. Despite this broad portfolio, Heatherwick’s work is united by a clear methodology.

In this session Thomas Heatherwick explains the process behind his studio’s creative practice. In particular he will focus on his significant new works in Asia, including the re-development of the Shanghai Bund Financial Centre. (45 mins plus 15 mins Q&A) Click here to book session


设计之旅 - 塑造未来

13:45 - 14:30

Congestion, air pollution, and overconsumption – can a creative approach to present-day challenges find the big solutions we need for these issues and lend businesses a competitive edge?

Focusing on examples from Asian markets, this panel-based discussion will explore the opportunities for innovation in design, the value of investing in future thinking, and how to use the strength of existing manufacturing resources to create a sustainable future.

During this session Chen and Priestman will debate the role design plays in making things better, from small consumer products to entire public transport systems. Click here to book session


BBC地球: 现实生活胜过虚构小说

15:00 - 16:00

Speakers - Tim Davie & Mike Gunton

The BBC's track record of innovation, technical excellence and creative brilliance is recognised around the globe. The BBC’s Natural History Unit (NHU) is one of its most acclaimed departments, with a portfolio of landmark series that showcase nature’s most powerful drama, including Frozen Planet, Africa and Life Story.

In this engaging and visual session, BBC Worldwide CEO Tim Davie and the NHU's Creative Director Mike Gunton explain how these fascinating series are devised, produced and then transformed into major global assets under the BBC Earth brand. Click here to book session


The Rising Stars

15:00 - 16:15


Founders Forum(创始人论坛)从中英两国挑选了最振奋人心、最有创新力的初创公司,这些冉冉升起的未来之星将令我们耳目一新。他们来自电子商务、社交媒体、游戏及移动技术领域,将分别为在场的顶级创新者、先锋人物、企业家、投资者及企业提供生动有趣的报告,带领听众一窥各自行业未来的发展趋势。




15:00 - 15:45

We’ve all had those lightbulb moments – flashes of inspiration that set us along new creative paths to new opportunities. But how can we ensure more of them, and how can we take our eureka moments to a global market?

This interactive session looks at three key world-changing innovations from successful designers in different fields as case studies. Click here to book session



16:00 - 17:00

Cross border trade through e-commerce is an efficient and effective route into new markets. In light of this, the UKTI recently launched the e-Exporting Programme, helping British based retailers and brands to list their products on ‘e-marketplaces’ - giant shopping platforms that provide access to hundreds of millions of global shoppers, extensive brand marketing opportunities as well as valuable consumer behavioural data.

Dedicated to helping companies succeed in the global economy, UKTI’s e-commerce specialists will share their insight into how you can tap into the worldwide opportunity presented by three billion connected consumers and China in particular. Click here to book session



16:15 - 17:00

Nothing is more valuable than that moment of connection that could lead to new business opportunities.

In this session Founders Forum will facilitate one-to-one networking sessions for delegates to have those key business conversations. Click here to book session



16:30 - 17:30

China is fast becoming a thriving consumer-led economy, with exports from the UK to China doubling in the last ten years. The UK is also now the largest recipient in the EU of Chinese direct investment. There are huge opportunities for Chinese businesses and for UK companies with plans to expand.

For this session, a diverse mix of speakers with direct experience of working in these countries will share their knowledge and insights on how to make the most of the potential offered.

Under the chairmanship of Richard Oldfield, Head of Strategy, PwC UK Executive Board, listen to Chinese and UK business leaders discuss their winning strategies. Click here to book session


Jack Ma Keynote 'In Conversation'

17:45 - 18:15

主持人: 马丁·ç´¢ç‘žå°”爵士